See your supplement the way regulators, doctors and AI see it.
One audit of your label, formula, claims and listing. You get a scored report and a ranked list of fixes, led by a formulator doctor, so the product is safer to sell and easier to find.
- A scorecard across 10 areas
- Every label and claim issue, ranked by risk
- Evidence for each claim, including the weak findings
- How AI and search tools read your product
- A fix list with effort and impact
- A walkthrough call
From your product to a ranked fix list.
Share your product
Send the label artwork, ingredient list with doses, claims and your listing links or D2C product page.
Map it to 10 areas
Your information is sorted into the groups below, so every part of the product is checked the same way.
Check rules and evidence
Label statements and claims are checked against the FSS (Nutra) rules. Each claim is matched to the evidence behind it.
Read it like AI does
We test how your title, bullets and description name the ingredient, dose, benefit and use case that shoppers and AI tools look for.
Get ranked fixes
Each fix has a reason, the effort involved and the impact, so you know what to change first.
Fix and recheck
You update the label and listing. We recheck the changes and flag anything new.
The audit is done by Dr. Varsha Prabala, with software support for checking and organising. It is a professional review, not an automatic score.
One check free. The full audit is premium.
Check your label for the mandatory nutraceutical statements in under a minute. The rest of the audit is done by Dr. Varsha Prabala on your product and is paid.
Based on the FSS (Nutraceuticals) Regulations as summarised from the 2022 direction. It checks that statements are present, not whether the wording is correct. This is not legal advice. Please verify against the current regulations.
This is part of the paid audit
The label statements check is free. This area is done by Dr. Varsha Prabala on your own product. Book a demo call to see it, or ask for the paid audit.
What a report looks like.
This is an example for a made up product, "Sample Night Calm Capsules". It shows the format. The findings and scores are illustrative and are not about any real brand.
| Finding | Risk | Why it matters | Fix |
|---|---|---|---|
| Front of pack does not show "NUTRACEUTICAL" near the product name | High | The 2022 Nutra regulations ask for the word in capital, bold letters near the name. | Add it on the front panel in the required style. |
| "NOT FOR MEDICINAL USE" statement is missing | High | Required on the front or back unless exempted. | Add it prominently. |
| Label says the product "treats insomnia" | High | Claims to treat or cure a condition are not permitted unless specifically allowed. | Reword to a supported structure or function statement. |
| No "do not exceed the recommended daily usage" line | Medium | Mandatory advisory for recommended usage. | Add the statement next to the directions. |
| Daily dose against the permitted range | To check | Dose must stay within the FSSAI range for the ingredient. | Compare each ingredient with the current schedule and adjust the dose or the extract ratio. |
| "Improves sleep quality" rests on small human trials with mixed results | Medium | Evidence is real but limited. Overstating it invites complaints. | Keep the claim modest and keep the supporting references on file. |
| Listing title has no ingredient, dose or use case | Medium | AI and search tools match on those words. | Rewrite the title and first bullets to name them. |
| No third party lab report shown | Low | Trust signal that shoppers and AI summaries look for. | Publish a batch test summary and link it from the listing. |
"Sample Night Calm: treats insomnia naturally. 600 mg herbal blend."
"Sample Night Calm NUTRACEUTICAL. Herbal extract capsules, 600 mg per serving, to support relaxation and sleep. Not for medicinal use. Do not exceed the recommended daily usage."
What I need from you.
- Label artwork and the final claims
- Ingredient list with form and dose per serving
- Listing links (marketplace and your own site)
- Certificates and test reports, if you have them
- Three to five competitor products
Where the checks come from.
Label and claim checks follow the FSS (Nutraceuticals) rules, the 2021 compendium and the 2022 direction. Newer FSSAI directions are checked on the advisories page before each audit.
Common questions.
Is this legal or regulatory advice?
No. It is an expert review that points to the rules and to the risks. For final claims and licensing, confirm with your regulatory or legal adviser.
Will this improve my ranking or sales?
It removes the gaps that stop a product from being found and trusted. We do not promise ranking, sales or approvals.
Do you check the dose of each ingredient?
Yes. Each ingredient dose is compared with the FSSAI range where one is set. Where no range is set, we check that the dose rests on documented scientific data.
How do you treat weak evidence?
Weak, mixed and negative findings are shown next to the strong ones, with what they mean for the claim.
Can you audit a product that is not launched yet?
Yes. A pre launch audit of the label and listing draft is the cheapest time to fix problems.
How long does it take and what does it cost?
Scope, fee and turnaround are confirmed after the free call.
Want your product audited?
Book a free 30 min call. You will leave knowing what to fix first, whether or not we work together.